Archive for August, 2010

Selling to Your 4 Types of Customers

Icon Written by Alora on August 30, 2010 – 10:39 am

The Meyers-Briggs Type Indicator offers some phenomenally powerful insight into human behaviors, including buying behavior of your customers. Have you looked at these basic types and what they mean to your businesses’ ability to find, acquire and keep new customers?

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Partnership Planning

Icon Written by Alora on August 23, 2010 – 10:17 am

Are you prepared for what will happen to your business if your partner dies? What about if they divorce their spouse? In community property states, did you realize that your business partner’s divorce could mean that half of his share of your business could now be owned by his soon-to-be-ex? Are you ok with that?

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Hooray the Freelance Economy

Icon Written by Alora on August 17, 2010 – 10:40 am

Is the freelance economy cause for concern or celebration? Arguments can be made either way, but I think that, by and large, the freelance economy represents freedom, flexibly and opportunity in ways our former standard economic models never managed.

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Is entrepreneurship a means or an end?

Icon Written by Alora on August 10, 2010 – 10:32 am

For some people entrepreneurship is a philosophy. For others, it’s the price we pay for an idea we are passionate about. But what’s the difference?

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Mixing Business and Family

Icon Written by Alora on August 2, 2010 – 10:00 am

There are many potential perils of mixing business and family. For some families they are just par for the course, for others they are endless heartaches. One of the biggest problems can be in assuming that everyone could or should be compensated the same way — especially among siblings.

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