Archive for September, 2010

Lists By, For and About Entrepreneurs

Icon Written by Alora on September 28, 2010 – 10:40 am

No one needs affordable resources more than bootstrapping entrepreneurs. But where to find them? They are all over… if you know where to look.

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How Can Tech Startups Sell to the Enterprise?

Icon Written by Alora on September 21, 2010 – 10:39 am

I have a client who works in one of the nation’s least cutting edge industries. It’s not something that most people regard as terribly sexy, but it’s something that we all need. So, as a saleman, my client is constantly trying to find ways to jazz up his universe and introduce cool new technology into the mix — something that helps both the business and the customers.

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Breaking and Updating the Sales Rules

Icon Written by Alora on September 14, 2010 – 10:39 am

I had an unsettling phone call last night with a prospective client. A mutual collegue had put us in touch so that I could help him with a new web and ecommerce strategy for his business. I thought I was getting on a call to answer specific questions about the approach I was recommending. Much to my surprise, when we got on the phone, he wanted me to explain to him why he should want an updated web and ecommerce strategy, when he considered his current solution more than sufficient.

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4 Keys to Finding Interns

Icon Written by Alora on September 7, 2010 – 10:39 am

The idea of interns is often the Holy Grail to small businesses. Bootstrapping entrepreneurs think of interns, and immediately think of all the ways they could use free labor to help get their business off the ground. Be careful, though. Internships come with rules that most entrepreneurs don’t understand — and even fewer comply with.

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