Archive for the ‘Blog’ Category

Entrepreneurs Are Natural Optimists

Icon Written by Alora on December 30, 2010 – 12:54 pm

Optimism is at the heart of entrepreneurial power and success.

Tags: , , ,

Do As I Do, Not As I Say

Icon Written by Alora on December 22, 2010 – 11:41 am

Listening to what your customers say may be the norm, but watching what they actually do is often far more revealing.

Tags: , ,

Finding the Right Expert Advice

Icon Written by Alora on December 16, 2010 – 12:53 pm

One of my single biggest frustrations is talking to entrepreneurs and hearing horror stories about having their websites built. I hear them all the time: an entrepreneur pays someone a ridiculous amount of money for five static HTML pages that he/she cannot update themselves, and then disappears, never to be heard from again.

Tags: ,

Are You Speaking Your Customers’ Language?

Icon Written by Alora on December 14, 2010 – 11:41 am

Words and phrases like CMS, SEO, PPC, Twitter, RSS, HTTPS, PHP, QA, RFP, ROI, CRM, PMO, etc. all come flying out of my mouth faster and more readily than my own name… and then I realize: the person I’m speaking with has no idea what I’m talking about. How do jargon-heavy specialists remember to speak their customers’ language?

Tags: , ,

Re-working Work for Virtual Teams

Icon Written by Alora on December 9, 2010 – 12:53 pm

Because information-based work is almost never done in a vacuum, most of us work in teams. And a large percentage of those teams can go weeks — if ever — without seeing each other face-to-face.

Tags: ,

Work vs. Life Needs

Icon Written by Alora on December 7, 2010 – 11:41 am

Startups tend to attract workaholics. But what about your team members who aren’t workaholics? Are you being reasonable with your expectations? And do you have a morale problem on your hands because some of your team works 60+ hours a week and others don’t?

Tags: , , ,

The Entrepreneurial Free Spirit

Icon Written by Alora on November 30, 2010 – 11:41 am

One of the biggest benefits of having your own business is getting to define success for yourself, instead of trying to live up to someone else’s definitions and rules.

Tags: ,

Experience vs. Talent

Icon Written by Alora on November 26, 2010 – 11:41 am

How do you know when to hire for experience versus when to hire for raw talent? This is a difficult question for entrepreneurs trying to build a new startup. Experience holds a lot of appeal, but it comes with a high cost — sometimes too high for a bootstrapping startup. Can raw, young talent really compare?

Tags: ,

Alternatives to Financial Motivators

Icon Written by Alora on November 23, 2010 – 11:41 am

Intrinsic motivation are your own internal motivators — a need for success, a desire to make an impact, your own craving for perfection, contribution or collaborative connection with other talented people. Extrinsic motivation are the outside motivators — money, praise, recognition, bonuses, perks, etc.

Tags: ,

ROI on Meetings

Icon Written by Alora on November 18, 2010 – 12:53 pm

But, as an entrepreneur, everything that I do in my business should be tied back to tangible, measureable results. So while a sales meeting, a vendor meeting or a team member feedback session could be extremely important, an entrepreneuer should always stop and do a time management inventory to make absolutely certain that the purpose of the meeting is clear, and that it can be served based on the list of confirmed attendees.

Tags: , ,