Written by Alora on February 12, 2010 – 12:39 pm
This is an awesome video, and well worth watching. Very clear outline, and a great example of Information Economy thinking.
What is more motivating than traditional ‘incentive’ packages?
Autonomy
Mastery
Purpose
The new “operating system” for business.
Written by Alora on December 14, 2009 – 11:58 am
As a business owner, part of my job every day is to stay on top of the news — particularly as it relates to both my community and my industry. Once upon a time, that would have been courtesy of a subscription to a local business journal or a few targeted trade publications. [...]
Written by Charles on December 11, 2009 – 12:51 pm
The Northwest Austin Business Connections‘ current VP of Programming and incoming President, Laura V. Romero, asked The Indigo Heron Group to join their weekly luncheon as featured speakers. After a few minutes of the usual networking and organizational announcements, Indigo Heron’s own Alora Chistiakoff led off a flawless presentation about how dramatically the online presence [...]
Written by Alora on November 17, 2009 – 4:49 pm
Alora speaks with Jonas Lamis of Tech Ranch about the important things for entrepreneurs to keep in mind before diving into an SEO program for their website.
Written by Alora on November 13, 2009 – 4:47 pm
Alora speaks with Jonas Lamis of Tech Ranch about web marketing strategies for startups and personal branding.
Written by Alora on November 1, 2009 – 7:37 am
As we continue to develop our offerings to our clients and the community, the question that continues to come up is, “How do I improve my SEO?”
Unfortunately, the answer to this question is not as straight forward as most people want. The good news, however, is that — long before an entrepreneur starts looking [...]
Written by Charles on October 18, 2009 – 8:40 pm
The Austin Business Journal interviews Indigo Heron in a feature story about the Barn Builders program we have developed in partnership with Tech Ranch.
Barn Builders matches unemployed professionals with start-ups and other small businesses in need of their talents. Barn Builders focuses primarily on building social capital to rebuild the economy. The hardcopy version of [...]
Written by Alora on October 13, 2009 – 7:37 am
At SXSW in March, I spoke to leaders of several small Web 2.0 companies that specialize in the small business B2B market. I interviewed them for an article I wrote in Social Computing Journal (for which I was Managing Editor at the time) about a new initiative they were launching, called The Small Business [...]
Written by Alora on October 5, 2009 – 8:13 pm
I first got online back in 1993, before the web. I got in the technology business in 1996, as it was just starting to become something noteworthy. I really launched my career in 2000, in an ecommerce solution provider. Over the years, the web has undergone amazing change — which is why [...]
Written by Alora on September 25, 2009 – 4:35 pm
I love being in Austin. Yet again, the entrepreneurial community here is doing great things.
On Tuesday, Sept. 29th at 6:00 p.m. Tech Ranch will be announcing a new program called Barn Builders, and Indigo Heron gets to be involved and share the excitement.
I hope you can join us to hear the details!
