Posts Tagged ‘Best Practices’

Mixing Business and Family

Icon Written by Alora on August 2, 2010 – 10:00 am

There are many potential perils of mixing business and family. For some families they are just par for the course, for others they are endless heartaches. One of the biggest problems can be in assuming that everyone could or should be compensated the same way — especially among siblings.

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Why Winning the “SEO Game” is About Your Content

Icon Written by Alora on June 15, 2010 – 10:27 am

What role does content play your SEO strategy? And what do you hope to get from your SEO without being willing to develop content?

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Kill Crappy Customer Service

Icon Written by Alora on June 9, 2010 – 11:13 am

Customer service can be the silver bullet that distinguishes a small business from its competitors. What is good customer service versus bad customer service?

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Grumble, Bumble, Facebook Trouble

Icon Written by Alora on June 3, 2010 – 10:53 am

What does it say about your business if you bans access to Facebook and Twitter? I think it says a lot about your culture — most of which isn’t good.

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A ‘No Vacation Policy’ Policy

Icon Written by Alora on March 18, 2010 – 11:10 am

Last spring, I was reading the annual WorldBlu list of the most democratically run organizations in the world. One of the companies that caught my eye was one whose democratic organizational practices included eliminating a formal vacation day policy. I remember making a mental note of the idea, because I liked it and wanted to […]

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Small Business Skydiving

Icon Written by Alora on March 15, 2010 – 12:27 pm

As my year-end consumption of ‘top ten lists‘ continues, I came across one on Chicago Now called “The Top 10 Small Business Trends of the Decade” by Barry Moltz.  In the list he mentions several things that have all dovetailed together to define the changing nature of work — most centered around the pros and […]

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The Science of Incentivization in the World of 21st Century Work

Icon Written by Alora on February 12, 2010 – 12:39 pm

This is an awesome video, and well worth watching. Very clear outline, and a great example of Information Economy thinking. What is more motivating than traditional ‘incentive’ packages? Autonomy Mastery Purpose The new “operating system” for business.

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Entrepreneurs Get it Done

Icon Written by Alora on February 10, 2010 – 10:37 am

Entrepreneur-turned-VC, Mark Suster, recently posted an article on his blog, Both Sides of the Table, highlighting what he considers to be the essential qualities of entrepreneurship.  At the heart of his post is a very, very simple philosophy: entrepreneurs just do it. For some people, this is easy.  Moving ahead, pulling the trigger, motivating people […]

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Building a Word-of-Mouth Process

Icon Written by Alora on February 1, 2010 – 10:24 am

In the American Express OPEN Forum article, Effective Word-of-Mouth is Made Not Born by Yvonne DiVita of Windsor Media Enterprises, the author discusses some tips to cultivating what is called “word of mouth marketing.” Aside from just being a reasonably trendy buzzphrase, word-of-mouth marketing is a marketing tactic designed to maximize the marketing leverage possible […]

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My Favorite Bloggers

Icon Written by Alora on December 24, 2009 – 1:07 pm

As someone who consumes most of her daily doses of new information through the blogosphere (as opposed to traditional media), there are different bloggers I read for different reasons.  As I’ve been trying to streamline my process for writing more (and better), myself, I’ve been thinking more and more about what I specifically get out […]

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