Posts Tagged ‘Change’

Updated Marketing Plans

Icon Written by Alora on February 9, 2010 – 10:19 am

In the world of tech startups there is a common phenomenon: developer entrepreneurs who can write great apps, build slick sites and develop cool technology… but who forget that the work of finding and acquiring a paying customer is a whole separate discipline.  It’s what we often refer to as The Field of Dreams problem.  […]

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What if the answer is no?

Icon Written by Alora on February 4, 2010 – 10:30 am

In Marc Kramer‘s recent Forbes article titled, The 10 Questions You Should Never Stop Asking, the Wharton School professor identifies ten vital questions that all organizations should continue to ask themselves. Beyond being a very good list in and of itself, Kramer uses his past experience as a frustrated executive at a struggling (and ultimately […]

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