Posts Tagged ‘Information Economy’

Hooray the Freelance Economy

Icon Written by Alora on August 17, 2010 – 10:40 am

Is the freelance economy cause for concern or celebration? Arguments can be made either way, but I think that, by and large, the freelance economy represents freedom, flexibly and opportunity in ways our former standard economic models never managed.

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Why Winning the “SEO Game” is About Your Content

Icon Written by Alora on June 15, 2010 – 10:27 am

What role does content play your SEO strategy? And what do you hope to get from your SEO without being willing to develop content?

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Kill Crappy Customer Service

Icon Written by Alora on June 9, 2010 – 11:13 am

Customer service can be the silver bullet that distinguishes a small business from its competitors. What is good customer service versus bad customer service?

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Grumble, Bumble, Facebook Trouble

Icon Written by Alora on June 3, 2010 – 10:53 am

What does it say about your business if you bans access to Facebook and Twitter? I think it says a lot about your culture — most of which isn’t good.

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Free Tools for Entrepreneurs – WordPress

Icon Written by Alora on May 24, 2010 – 10:04 pm

The single biggest struggles I encounter with entrepreneurs trying to build a business is marketing.  Some small business owners don’t think about it; some don’t understand it; some don’t like it; some cling to the belief that it simply shouldn’t be necessary, as long as their product is good enough.  One way or another, though, […]

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The Entrepreneurial Economy

Icon Written by Alora on February 23, 2010 – 7:53 pm

As my year-end consumption of ‘top ten lists‘ continues, I came across one on Chicago Now called “The Top 10 Small Business Trends of the Decade” by Barry Moltz.  In the list he mentions several things that have all dovetailed together to define the changing nature of work — most centered around the pros and […]

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Through the Entrepreneurial Looking Glass

Icon Written by Alora on February 17, 2010 – 10:35 am

In a recent blog post, author Scott Ginsberg recently asked Have You Executed These Ten Essentials of Entrepreneurial Excellence? He then listed off the ten things he highlights as essential for entrepreneurs to be truly successful: Prestige requires pandemonium Confidence requires congruency Fame requires flexibility Success requires surrender. Creativity requires curiosity Originality requires murder Serendipity […]

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Lies, Damn Lies and SEO

Icon Written by Alora on February 12, 2010 – 10:55 am

One of the reasons that I have always loved being in the web business is because things constantly change.  When I first got online in 1993, we used bulletin board systems and monochrome monitors.  When I got my first tech job in 1996, everything was about corporate Windows networks and preparing for Y2K (remember that?).  […]

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Using Tech to Make More Businesses Non-Tech

Icon Written by Alora on January 22, 2010 – 10:30 am

I grew up in a family-owned business.  I remember, back in the early 1980’s, when my mother (the bookkeeper) got her first computer for the business: it was a Data General and it was bigger than our dishwasher.  It had five-and-a-quarter floppy disks; it had virtually no RAM to speak of; and it came with […]

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My Favorite Bloggers

Icon Written by Alora on December 24, 2009 – 1:07 pm

As someone who consumes most of her daily doses of new information through the blogosphere (as opposed to traditional media), there are different bloggers I read for different reasons.  As I’ve been trying to streamline my process for writing more (and better), myself, I’ve been thinking more and more about what I specifically get out […]

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